Amazon Alexa Campaign

Everything you've ever wanted in an instant, without breaking your stride. Amazon Alexa came to Scholar to collaborate on an entire campaign showing off Alexa in the Amazon app. By building out our hero characters before even finalizing the script we were able to craft our art direction, lighting and set design around each individual personality and story. It was important to us to represent unique bold characters ready to take on a challenge with Alexa in their own way.

Role: Art Director